The Mobile App

Two major problems in the anti-trafficking field are a lack of data to quantify and track the problem in the US and in Thailand. The second is that traffickers use technology every day to outsmart law enforcement, non-profit organizations, government agencies and concerned citizens around the world. If traffickers can use technology to run their illegal business, why can't we use it for good - to thwart them and prevent human trafficking? We just have to be as creative, relentless and savvy as these criminals. Enter Rapid Report and Response (R3), which uses cell phone and SMS technology ubiquitous throughout the world. We want to make it easy for everyday citizens to join the fight against traffickers and to report and prevent human trafficking using devices with which they are totally comfortable. In near real time, we will map human trafficking incidences and follow their progress over time as SMS reports pinpoint suspected or actual trafficking situations.

We will build a database that will accurately assesses the scope of human trafficking in the United States and Thailand and in turn helps government agencies allocate resources effectively. This will be the first time technology will be used in such an aggressive way to stop this heinous crime. Our technology can also be used to collect data on related criminal activity. The key growth drivers are the number of agencies that buy our data and the additional services required to analyze that data. These services include predictive modeling, data mining and data management.

Data is the heart of our product. We have a web platform to collect data and are building a database of prior cases to understand where human trafficking has occurred in order to predict where it is likely to occur in the future. Our database and technology ultimately decrease human trafficking. It will also help NGOs and law enforcement 1) focus their limited resources on particular geographic areas and limit duplication of efforts, 2) raise public awareness about the scale and geographic concentration of human trafficking, 3) create a factual, verifiable history of cases and their resolutions, which does not currently exist in the United States, and ultimately 4) understand patterns and develop real time response capabilities. We also believe our product can lead to unprecedented levels of community collaboration and empowerment on this issue.